A platform to identify and support local producers to scale
Application Deadline: 29th March, 2026
The Pitch Competition is designed to identify, support, and reward high-potential local producers whose businesses demonstrate clear readiness for growth and sustainability. The competition provides entrepreneurs with a platform to present their products, business models, and growth plans to a panel of industry experts. Participating businesses gain recognition, visibility, and access to funding, while also receiving practical feedback that can help refine their ideas and improve market readiness. The initiative aims to spotlight promising local producers, reward innovation and quality, and support MSMEs with the resources needed to grow sustainably.

Gain exposure and industry visibility

Win grants to scale and develop your business

Receive valuable advice from industry experts
The challenge is open strictly to entrepreneurs who own businesses involved in the production of grocery and consumable products.
Submit an entry form with business details and a 2-3 minute video pitch
Expert committee reviews and screens applications
Top 6 business pitch to a panel of judges and live audience at the event
“What difference ₦5 million would make to my business?”
Three winners would be selected from the finalist for the 1st, 2nd and 3rd place. Selected winners will receive: